DataSpark working on $1.3m study with Cistri to help revitalise Orchard Road

Work has started on the study on how to rejuvenate Orchard Road, led by Australian urban planning consultancy Cistri. The six-month study is to produce measures that can ensure the Orchard Road district continues to be a relevant and vibrant lifestyle and shopping destination.

DataSpark will be using its extensive telco data and its Mobility Genome™ platform to provide insights on how and why people move in Orchard Road.

More information can be found here.